Shimla, September 21:
The Department of AYUSH, Government of Himachal Pradesh, will celebrate Ayurveda Day on 23rd September 2025 with great enthusiasm across the state. A series of activities including outreach health camps, awareness lectures, and public sensitization programmes will be organized in different districts to spread awareness about the benefits of Ayurveda and other traditional systems of medicine.
The highlight of the celebration will be a one-day Conclave – “Ayur Manthan: Ayush in Himachal – A Roadmap for Sustainable Growth”, to be held in Shimla. The Conclave will be chaired by the Hon’ble AYUSH Minister, Himachal Pradesh, and will bring together senior government officials, subject experts, industry representatives, and community stakeholders.
The purpose of the Conclave is to deliberate upon a strategic roadmap for the AYUSH sector, focusing on three key areas:
• Harnessing Non-Timber Forest Produce (NTFPs) for the AYUSH drug industry.
• Strengthening Government AYUSH Pharmacies into recognized and trusted brands.
• Promoting Wellness Tourism in Himachal Pradesh by integrating traditional therapies with the state’s natural beauty.
The Department of AYUSH has emphasized that this initiative is not limited to healthcare alone but is aimed at positioning AYUSH as a driver of employment generation, sustainable resource utilization, and holistic socio-economic growth in the state.
All stakeholders and the public are encouraged to participate in the Ayurveda Day activities and contribute to make Himachal Pradesh a model state in the field of AYUSH.
